
Developing a Marketing Plan
When you are developing your marketing plan keep it short and simple. You are far more likely to use it to take action and to update it if it is just one or two pages.

When you are developing your marketing plan keep it short and simple. You are far more likely to use it to take action and to update it if it is just one or two pages.

Following up with potential clients can generate a considerable amount of additional revenue if you do it in the right way. The fortune is in the follow up as they say. My 3-stage guide is to help you do this easily and effectively.

Often coaches, consultants and other experts set their charges too low because they are not confident enough of their value. If you’ve not heard about Alan Weiss, his book ‘Million Dollar Consulting’ is well worth checking out.